The Back Porch

Brand creation for a multi-purpose amenity space planned for a Bellevue high-rise. The name coincides with the location within the building, which connects to a ride share platform in the back. The space will offer scheduled events, game nights, happy hours and open-mic concerts, so we wanted the style to reflect a comfortable and casualness, which will welcome visitors and act as a daily respite in the corporate setting.

Design completed while at Dapper.